Do’s and Don’ts For Buying Direct Mail Lists

We really can’t stress enough how vital it is that you only use high-quality data for your direct mail campaigns. It’s often easier and cheaper to buy a lesser quality mailing list, but your campaign will suffer, and you’ll undoubtedly regret it. A superior direct mail list is worth every penny. When you invest in [...]

By | October 30th, 2018|Direct Mail|

Tips for Generating More Mortgage Leads

It can be challenging to find qualified mortgage leads. What many loan officers don’t realize is that there are some surprisingly simple ways to find prospects. Today, we’re sharing some of the most effective ways to generate more qualified mortgage leads. Follow these tips and watch your business grow. Direct Mail Direct mail’s targeting capabilities [...]

By | October 26th, 2018|Mortgage Marketing|

3 Ways to Improve Your Direct Mail Marketing Campaigns

Direct mail continues to be one of the most powerful marketing tools. When done correctly, a campaign can yield high response and sales rates, and a great ROI. You don’t need to give up direct mail marketing if you’re finding that your campaigns aren’t generating the results you wanted. There are a few modifications you [...]

By | October 17th, 2018|Direct Mail, Direct Marketing|

Effective Mortgage Marketing Strategies You Should be Practicing

Let’s face it - mortgage marketing isn’t always easy. Taking out a home loan isn’t a spur of the moment impulse buy. Since it’s such a big decision, people spend a considerable amount of time selecting the mortgage company they’ll work with. Improving your marketing strategy will bring you more business, but the key is [...]

By | October 12th, 2018|Mortgage Marketing|

How to Market Reverse Mortgages with Direct Mail

As more and more Baby Boomers are aging and reaching age 62, the reverse mortgage market is bigger than it has ever been. Mortgage companies should capitalize on this influx and be aggressive with promoting reverse mortgages to both Boomers in their sixties as well as older seniors. Direct mail has proven to be the [...]

By | October 9th, 2018|reverse mortgage|